AI Use Cases in Fashion: Lessons From the Retail Front Line
My clearest lessons about AI Use Cases in Fashion did not come from polished innovation presentations. They came from Monday trade calls where a hero color was unavailable in core sizes, allocation teams were moving units between stores, and merchants were debating whether another promotion would rescue a weak option or merely surrender margin. Working alongside planning, merchandising, sourcing, and fulfillment teams taught me that artificial intelligence creates value only when it improves the decisions people make against a ticking seasonal clock. A useful overview of AI Use Cases in Fashion should therefore begin with the operating grain of the sector: style-color-size, store, channel, and week. Fashion models may look impressive at category level while concealing the exact fragmentation that causes lost sales and excess stock. The real test is whether a use case helps a merchant place a better buy, a planner revise demand earlier, or a fulfillment engine expose inventory that can...